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Client
Detoxparty
Year
2019
Deliverables
Visual identity, logo design, event branding, art direction, social media assets, promotional materials and visual communication.
A COMPLETE VISUAL IDENTITY FOR DETOXPARTY, A WELLNESS EVENT BUILT AROUND HEALTH, MINDFULNESS AND CONTEMPORARY LIFESTYLE.
Project Overview
DETOXPARTY WAS A WELLNESS AND LIFESTYLE EVENT BUILT AROUND HEALTH, MINDFULNESS AND CONTEMPORARY WELLBEING. I DEVELOPED THE COMPLETE VISUAL IDENTITY, INCLUDING THE LOGO SYSTEM AND EVENT COMMUNICATION, CREATING A VISUAL FRAMEWORK THAT CONNECTED THREE AREAS OF THE EXPERIENCE: MIND, BODY AND SOUL.
Key
Challenges
THE IDENTITY NEEDED TO BRING TOGETHER DIFFERENT ASPECTS OF THE EVENT - FROM HEALTH AND NUTRITION TO BEAUTY AND MINDFULNESS - WITHIN ONE CLEAR VISUAL SYSTEM.
Project
Approach
KUKBUK
A SERIES OF EDITORIAL FOOD PHOTOGRAPHS CREATED FOR KUKBUK MAGAZINE, FOCUSED ON CONTEMPORARY FOOD CULTURE, STORYTELLING AND VISUAL AESTHETICS.